Understanding Our Cookie Usage
This Cookie Policy explains how BalanceBloom ("we", "us", or "our")
uses cookies and similar technologies on our website. It describes
what these technologies are, why we use them, and your rights to
control our use of them.
This policy was last updated on April 23, 2025. We may update this
Cookie Policy from time to time to reflect changes in technology,
regulation, or our business practices. Any changes will become
effective when we post the revised policy on our website.
What Are Cookies?
Cookies are small text files that are stored on your device
(computer, tablet, or mobile) when you visit certain websites. They
are widely used to make websites work more efficiently, provide a
better user experience, and give website owners information about
how their sites are used.
Cookies may be "session cookies" that are erased when you close your
browser, or "persistent cookies" that remain on your device for a
set period or until you delete them. They may be "first-party
cookies" set by the website you're visiting, or "third-party
cookies" placed by other websites or services.
Similar Technologies
In addition to cookies, we may use other similar technologies to
store and retrieve information on your device:
-
Web Beacons: Small graphic images (also known as
"pixel tags" or "clear GIFs") that may be included on our website,
services, apps, or email messages that help us count users,
monitor how users navigate our services, count content views, or
deliver cookies.
-
Local Storage: Technologies like HTML5
localStorage and indexedDB that provide web applications ways to
store data on your device that are similar to cookies but can
store larger amounts of data.
-
Device Fingerprinting: Technologies that collect
information about your device to identify it uniquely, such as
your browser type, operating system, screen resolution, and
installed fonts.
For simplicity, we'll refer to all of these technologies as
"cookies" throughout this policy.
Types of Cookies We Use
We use different types of cookies for various purposes:
-
Essential Cookies: These cookies are necessary
for the website to function properly. They enable basic functions
like page navigation and access to secure areas of the website.
The website cannot function properly without these cookies.
-
Preference Cookies: These cookies allow the
website to remember choices you make (such as your preferred
language or the region you are in) and provide enhanced, more
personalized features.
-
Analytical/Performance Cookies: These cookies
collect information about how you use our website, such as which
pages you visit most often and if you receive error messages. This
data helps us improve how our website works.
-
Marketing Cookies: These cookies are used to
track visitors across websites. They are used to display ads that
are relevant and engaging for individual users and thereby more
valuable for publishers and third-party advertisers.
Specific Cookies We Use
Here is a list of the main cookies we use and what we use them for:
-
balancebloom_session: An essential cookie that
helps manage your session on our site (Duration: Session)
-
balancebloom_preferences: Stores your
preferences, such as language and region settings (Duration: 1
year)
-
balancebloom_analytics: Collects anonymous
statistical data on how you use our site to help us improve
functionality (Duration: 2 years)
-
balancebloom_marketing: Tracks your activity
across websites to provide relevant advertising (Duration: 90
days)
We also use some third-party cookies:
-
Google Analytics: Used to track website
statistics and user behavior anonymously
-
Social Media Widgets: Allow you to share content
on social media platforms
-
Payment Processors: Used when you make a purchase
through our site
How We Use Cookies
We use cookies for several reasons:
- To provide you with a personalized browsing experience
- To remember your preferences and settings
- To improve the performance of our website
- To gather analytics data about how our website is used
- To remember your login status
- To process transactions and maintain security
- To deliver relevant advertising based on your interests
Some of these functions are essential for the proper functioning of
our site, while others enhance your experience or help us improve
our services.
Your Cookie Choices
You have several options for managing cookies:
-
Browser Settings: Most web browsers allow you to
control cookies through their settings. You can usually find these
settings in the "Options" or "Preferences" menu of your browser.
You can typically delete existing cookies, allow or block all
cookies, or set preferences for certain websites.
-
Device Settings: Mobile devices often have
settings to control cookies. These are usually found in the
"Settings" app under "Privacy" or "Data Protection."
-
Opt-Out Programs: Many advertising networks offer
ways to opt out of targeted advertising. You can visit
www.aboutads.info/choices
or
www.youronlinechoices.eu
for more information.
Please note that if you choose to block certain cookies, you may not
be able to use all the features of our website. For essential
cookies, the only way to avoid them is to not use our website.
Do Not Track
Some browsers have a "Do Not Track" feature that signals to websites
that you visit that you do not want to have your online activity
tracked. Currently, our systems do not recognize browser "Do Not
Track" requests. However, you can use the various opt-out mechanisms
discussed above to exercise choices about how we collect and use
your information.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect
changes in our practices or for other operational, legal, or
regulatory reasons. The updated version will be indicated by an
updated "Last updated" date, and the updated version will be
effective as soon as it is accessible.
We encourage you to review this Cookie Policy regularly to stay
informed about our use of cookies.
Contact Us
If you have any questions or concerns about our use of cookies or
this Cookie Policy, please contact us at:
BalanceBloom
142 Serenity Avenue
Vancouver, BC V6B 5Z1
Canada
Email: [email protected]
Phone: (604) 545-1853
